Build a Small Business Website: Promote Your Website

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Build a Small Business Website Promote Your Website From Jennifer Kyrnin, your Guide to Web Design / HTML Once your site is live, you need to get it out into the world. While it's certainly possible that just by being live you could be found by a search engine spider, added to the engine, and then found by someone searching. But this is not a very effective way to get customers to your website. Instead, you should plan to spend some time advertising and marketing your site. And the most effective sites often spend money on this as well. But I'll provide you with some suggestions for promoting your site that are inexpensive or free. Get People to Your Website - Promote It If You Build It ... Will They Come? There was a time that it was possible for someone surfing the Web to visit every single website in existence. However, that time was many many many years ago. These days, you need to do more than create a great Web page to get customers. You need to tell people about it and do so on a regular basis. Top 10 "Secret" Ways to Increase Your Web Traffic Some charlatan's will tell you that if you just follow their system and pay them lots of money, they will increase your traffic by leaps and bounds. The reality is there is no magic bullet. To get more customers to your website, you need to provide something they want and let them know that it's out there. Web Analytics Basics: Learn to Measure Your Web Site Before you try to improve your site's pageviews, you need to know where you are. If your site is brand new, this is easy, you're starting at zero. But if your site has been around and you're doing a redesign, you'll need to work on analytics. 8 Tips to Take Your Website or Blog to the Next Level Spend some time looking at your site and deciding what can be improved. Then spend some time on your competitor's sites. What are they doing that you aren't? What do they do better than you do? Then spend some time cultivating sites that are not in competition with you, but could work in collaboration. What one site does well, two sites might do even better. More Promotion Links Add URL Pages Get your site added into search engines with these links. Free Promotion Get free help promoting your site with these links. Advertising Learn how to use advertising effectively with these links. This email is written by: Jennifer Kyrnin Web Design / HTML Guide Email Me | My Blog | My Forum   Missing a lesson? Click here. About U. is our collection of free online courses designed to help you learn a new skill, solve a problem, get something done, or just learn more about your world. Sign up now, and we will email you lessons on a daily or weekly basis. You are receiving this email because you subscribed to the About.com 'Build a Small Business Website' email. If you wish to unsubscribe, please click here. About respects your privacy: Our Privacy Policy Contact Information: 249 West 17th Street New York, NY, 10011 © 2010 About.com   Advertisement